Product Basket
Structured Exploration for Future-Ready Products
Lost Ideas: Pharma & Chemical Innovation Needs Structure
Are product ideas lost in scattered PowerPoint slides, missed follow-ups, or forgotten emails?
In Pharma and Chemical companies, innovation often starts in boardrooms—but lacks a structured path forward. Without a digital system to capture, evaluate, and revisit early-stage product ideas, potential blockbusters never leave the drawing board.
The Product Basket Module provides a centralized platform to organize, prioritize, and track product concepts—ensuring that no valuable idea gets overlooked.
PMSoft’s Product Basket Module
The Product Basket Module is a digital repository designed to organize, track, and develop early product concepts in a structured, collaborative environment.
It supports strategy teams, R&D heads, and portfolio leaders in capturing innovations that may not yet be “project-ready” but are crucial for long-term growth.
The Product Basket helps you:
- Capture product ideas from Cross-Functional Brainstorming, BD Inputs, or Customer Insights
- Classify opportunities by Therapeutic Area, Regulatory Path, Market Viability, Technical Complexity & Patent Expiry
- Assign Strategic Themes such as differentiation, cost advantage, or portfolio fit
- Enable Evaluation Workflows with decision log, SWOT, and market screening
- Maintain digital traceability from Ideation to Pipeline entry
- Convert shortlisted ideas into NPD candidates or licensing prospects

Don’t lose another promising idea to a forgotten slide deck.
Contact us at : info@pmsoft.com
At PMSoft, we understand that not all products begin in the lab—some begin as insights.
We’ve implemented Digital Product Ideation Frameworks for leading Pharma and Chemical organizations that needed a disciplined approach to develop the product pipeline & business strategy.
Our digital Product Basket is built to support strategic exploration with measurable ROI—helping companies maintain visibility over ideas that can fuel their future.
FAQs
Questions Asked For Product Basket (Digitalization) in Pharma and Chemical industries
Do you still have any questions, let us know. We would be happy to assist.
Each offering in the Product Basket is developed with a deep understanding of domain-specific challenges. For instance, training modules and digital tools are adapted for regulatory needs in Pharma, scale complexity in Engineering, and agile practices in IT—ensuring that clients get relevant, actionable solutions.
Yes, PMSoft allows clients to select and combine services as per their unique needs. Whether it’s a tailored training program, specific consultancy support, or implementation of digital tools, organizations can build a customized solution aligned to their project maturity and strategic goals.