Product Basket
Structured Exploration for Future-Ready Products
Lost Ideas: Pharma & Chemical Innovation Needs Structure
Are Product Ideas lost in scattered PowerPoint slides, missed follow-ups, or forgotten emails?
In Pharma and Chemical companies, innovation often starts in boardrooms—but lacks a structured path forward.
Without a digital system to capture, evaluate, and revisit early-stage product ideas, potential blockbusters never leave the drawing board.
PMSoft’s Product Basket Module
A digital repository designed to organize, track, and develop early product concepts in a structured, collaborative environment.
It supports strategy teams, R&D heads, and portfolio leaders in capturing innovations that may not yet be “project-ready” but are crucial for long-term growth.
The Product Basket helps you:
- Capture product ideas from Cross-Functional Brainstorming, BD Inputs, or Customer Insights
- Classify opportunities by Therapeutic Area, Regulatory Path, Market Viability, Technical Complexity & Patent Expiry
- Assign Strategic Themes such as differentiation, cost advantage, or portfolio fit
- Enable Evaluation Workflows with decision log, SWOT, and market screening
- Maintain digital traceability from Ideation to Pipeline entry
- Convert shortlisted ideas into NPD candidates or licensing prospects
Don’t lose another promising idea to a forgotten slide deck.
Contact us at : info@pmsoft.com
At PMSoft, we understand that not all products begin in the lab—some begin as insights.
We’ve implemented Digital Product Ideation Frameworks for leading Pharma and Chemical organizations that needed a disciplined approach to develop the product pipeline & business strategy.
Our digital Product Basket is built to support strategic exploration with measurable ROI—helping companies maintain visibility over ideas that can fuel their future.
